Moving
On Up
by
Melissa wells
With an upscale development in Palmetto and a major seaport
that continues to expand services, Manatee County is a busy
place.
One of
the largest developments in Manatee County is taking place
north of the Manatee River, in and around the city of Palmetto,
a sleepy little town known more for its ties with agriculture.
The new development, Riviera Dunes, promises to deliver an
upscale lifestyle that includes 500 homes, hundreds of boat
slips, a marina, hotels, high-end restaurants and other amenities
typical of such communities (see story page 37). While Riviera
Dunes isn't the only large development in Manatee, the fact
that it is taking place north of the river might be considered
by some observers as something of a "first" for the area.
It is among several highlights that point to thriving growth
in this west central Florida county where clean beaches, a
world-renowned sports resort/academy, Tropicana Products Inc.,
and a growing sea of high-tech companies make a home. Consider,
for example, Peek Traffic Ltd., a manufacturer of high-tech
traffic control systems and devices, which recently decided
to consolidate two of its facilities into one headquarters,
based in Manatee. Peek Traffic had considered other locations,
including sites in the Carolinas and other parts of Florida.
But for a list of reasons, it chose Manatee to build a 50,000-square-foot
facility at Gulfcoast Corporate Park. The unit will be completed
in June and will add about 70 new jobs to the local economy.
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| Dennis
Frey, a vice president at Peek Traffic, likes the high-tech
companyıs new location in Manatee for proximity to a talented
pool of workers. Photo by: Alan Ferguson |
Dennis
Frey, the firm's vice president of manufacturing, says that
having Port Manatee and two international airports within
a half hour drive from the building were important factors
in making the corporate decision. Add to that the fact that
there lies a large, trained pool of workers within the surrounding
counties of Hillsborough, Pinellas and Sarasota, and the choice
became easier. "That's a big benefit," Frey says of the labor
force.
Peek Traffic
joins a growing number of high-tech companies that either
have operating facilities or headquarters in Manatee. Among
the largest are Cisco Systems, which made its fortune selling
high-tech routers for networking computers, and telecommunications
firms such as Teltronics Inc. and Acterna Corp., both of which
also make high-tech network gear (see story on page 40). PPi
Technologies, a maker of technology for packaging equipment,
carries a degree of prestige into the circle. It ranks No.
139 on the Deloitte & Touche Fast 500, which rates the fastest-growing
tech companies in North America. It also ranks on the same
consulting firm's list of the 50 fastest-growing tech firms
in the Tampa Bay area. PPi had growth in revenues at 4,477
percent in five years from 1996 to 2000, which helped it earn
its high marks.
"PPi
is one of the fastest-growing companies in the Tampa Bay area,"
says Nancy Engel, executive director of the Manatee Chamber
of Commerce Economic Development Council. "We're working
with Sarasota to see how together the two counties can grow
our technology companies. We have a good base to start from."
The draw for firms like PPi and Peek Traffic begins with quality
of life. The Sarasota-Bradenton MSA received a five-star rating
from Demographics Daily and Expansion Management magazine
gave the MSA, the only in Florida, its five-star rating for
business. The rating is based on employment opportunity, education,
training and housing affordability.
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Port
Manatee continues to add berths and warehouses to enhance
facilities for its clients as they expand their business
operations at the port.
Photo: Courtesy of The Port
of Manatee |
These
accolades sit well with other industries in Manatee, especially
manufacturing. With 3,200 employees locally, Tropicana Products
Inc. is the county's largest manufacturing employer. Italian
immigrant Anthony Rossi selected Bradenton as the ideal setting
for his citrus business in 1947 when he founded the company,
which has since become one of the world's leading producers
of juices. Tropicana holds 35 percent of the U.S. market for
chilled juices and drinks. Its nearest competitor, Minute
Maid, has an 18 percent marketshare, according to the parent
company's most recent annual report. Tropicana continues to
expand its corporate headquarters in Manatee and is soon to
complete a 145,000-square-foot office building for 400 employees
(see story on page 33).
A manufacturer
of stone for commercial and residential construction has recently
expanded into Manatee. Treasure Cove, based in Sarasota, provides
architectural cast stone for exterior and interior use. Products
include decorative window moldings, columns, balustrades,
fireplaces, fountains and statuary. The firm is opening a
14,500-square-foot, 35-employee manufacturing facility at
Interstate 75 and U.S. Highway 301. "This makes the north
Tampa Bay area more accessible," says Patrick Hebda, the firm's
president. "We provide the decorative elements on the
homes in Lakewood Ranch and we've sent our product to the
Caribbean and throughout the United States."
Another
substantial segment of manufacturing is the county's marine
industry. Although the nation has experienced a recession,
Manatee's boat builders are on an upswing. "The boating industry
has been hiring," says Engel. In March 2001 three investors
acquired Chris-Craft Corp. (see story on page 35), which had
ceased manufacturing and laid off 350 employees. Now the firm
has resumed production. Donzi Marine has increased production
and added staff since the beginning of the year. And Wellcraft
Marine, a division of Genmar Holdings Inc., plans to add 100
employees to meet demand for production of its boats. "There
are always buyers at the premium end of the market," says
Stephen Heese, president at Chris-Craft. "The marine industry
is the first hit in an economic downturn but it comes back
the quickest."
Another
boat builder has joined the scene along Manatee's coastline.
Canadian firm SailTech International Inc. moved its headquarters
and production plant from Vancouver, British Columbia, last
fall. The 60-employee firm manufactures aluminum sail- and
powerboats at a 33,000-square-foot facility in South Manatee.
An industrial giant in itself is Port Manatee (see story on
page 38). It has been a center of construction on several
fronts. Gulfstream Natural Gas System LLC has staged construction
of its 753-mile natural gas pipeline from the port. That project
alone has brought as many as 1,000 workers to the port and
revenues of $10 million to $12 million during the two years
of construction. But the port also continues to expand its
facilities for additional business. The 1,550-foot-long Berth
12 is under construction and is earmarked for adding an upscale
cruise line to complement the port's existing cruise business.
Del Monte continues to expand its port operations and a new
tenant, Port Manatee Forestry Terminal Inc., is soon to occupy
a 171,000-square-foot dry storage facility.
"They
will be moving lumber and have an exclusive lease of that
facility," says Steve Tyndal, the port's special projects
director. "As fast as we can build, the new buildings are
100-percent occupied the day they open. That's a good problem
to have. We've been fortunate with cargo movements." But it's
not just new berths and port warehouses coming on line in
Manatee. Benderson Development Co. Inc., which owns and manages
more than 700 properties totaling 35-million square feet nationwide,
has been adding retail, residential and industrial space throughout
Manatee. "We have done 20 projects in the last year," says
Wayne Ruben at Benderson.
Among
those projects is the renovation of Sarasota Outlet Mall,
which is part of Cooper Creek Center, a 604-acre residential
and commercial development at Interstate 75 and University
Parkway owned by Benderson. Natick, Mass.-based BJ's Wholesale
Club has opened a new 110,000-square-foot warehouse club discount
store at the mall. "We'll have another three anchor tenants
to announce soon," Ruben says. "We're also building a Comfort
Suites Inn at that location." Additional new retailers include
Carrabba's, Ruby Tuesday, Wendy's, Shell Oil and Eckerd. The
residential component, University Place, is a joint venture
with Neal Communities. "It will have 500 home sites," says
Ruben. "An Atlanta townhome developer will build 360 multi-family
units."
Benderson
is also developing Crossroads of Ellenton, with proximity
to traffic at Prime Outlets. In addition to the 40,000-square-foot
retail center, "a Comfort Inn hotel will be built at that
location," Ruben says. Speculative industrial space developed
by Benderson amounts to 350,000 square feet at the Bradenton
Sarasota Commerce Center. "It's 70 percent occupied," says
Ruben. "We're starting a 123,000-square-foot building."
Development
is likewise continuing at a feverish pace at Lakewood Ranch,
which currently has 2,800 homes and another 200 under construction
(see story on page 36). When the community is completed, it
will provide 6,000 homes to about 15,000 residents. "We had
our best year ever in home sales last year," says John Swart
at Lakewood Ranch Realty. "We sold 574 homes, up from 500
the year before, and had our best January ever with 64 sales,
up from 52 the year before." But it's not just homes arising
in the mixed-use development that crosses the Sarasota County
line. Manatee Memorial Hospital is building a 120-bed hospital
and 60,000-square-foot medical arts building at Lakewood Ranch.
Northgate Commons is a 64,000-square-foot retail center that
recently opened, anchored with a 44,000-square-foot Publix.
"The YMCA
is breaking ground on a 35,000-square-foot facility," Swart
says. "And the Manatee County School Board is starting another
elementary school in Lakewood Ranch. There's enough property
to do a middle school adjacent to it. With all this growth,
we're keeping up with demand for classrooms." Another mixed-use
development with luxury homes is under way in Palmetto (see
story on page 37.) Riviera Dunes encompasses 214 acres, much
of that land fronting on the mile-wide Manatee River, that
will include 220 single-family homes and 250 condominiums,
a marina, clubhouse and village shopping center. "About 30
homes have been completed," says Mayor Larry Bustle. "This
is a very upscale community." Mike Carter Construction Inc.
has developed the 220-slip marina. "I've boated all my life,"
Carter says.
Carter
is also involved with redevelopment in downtown Bradenton.
"We've just started a $4-million renovation to the Bank
of America building," he says. "This will extend the
Downtown Development Authority's streetscaping further south
and will create a Class A office building for downtown."
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